Meetings, Expositions, Events and Conventions: An Introduction to the Industry
Author: George Fenich
Meetings, Expositions, Events, and Conventions (MEEC) is one of the fastest growing segments of the United States economy, and embraces multiple aspects of the hospitality and tourism industry. Communities are increasingly trying to attract conventions and special events, and are spending huge sums of money to build convention centers, stadiums, and arenas. No city is considered "world class" without them. Thus, there is a tremendous need for this book. A panel of industry experts determined the topics covered in this book, such as venues, sponsors, organizers, exhibitions, special events, food R beverage, program planning, convention and visitor bureaus, legal issues, technology, and international issues. This book provides a thorough understanding of the MEEC industry. As such, it is a "must read" for anyone thinking of becoming involved in MEEC, or even those with a passing interest in the subject.
Table of Contents:
1 | Introduction to the meetings, expositions, events, and conventions industry | 1 |
2 | Planning, organizing, directing, and control in MEEC | 32 |
3 | Meeting, exhibition, event, and convention sponsors | 75 |
4 | Meeting and convention venues | 102 |
5 | Exhibitions | 144 |
6 | Special events management | 177 |
7 | Food and beverage | 204 |
8 | Destination management companies | 234 |
9 | Service contractors | 277 |
10 | Program planning | 305 |
11 | Convention and visitor bureaus | 338 |
12 | Legal issues in the MEEC industry | 363 |
13 | Directing the future of convention and meeting technology | 403 |
14 | International issues in MEEC | 438 |
15 | Putting it all together | 467 |
Interesting textbook: 6 Weeks to a Hollywood Body or 100 Simple Secrets of Healthy People
In the Mirror of the Third World: Capitalist Development in Modern Europe
Author: Sandra Halperin
In Marx's familiar dictum, the more-developed country shows the less-developed an image of its own future. Turning this idea upside down, In the Mirror of the 'Third W' looks to the contemporary Third World for a reflection of European history.
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