Saturday, January 10, 2009

Economy Society or Finance

Economy/Society: Markets, Meanings, and Social Structure

Author: Bruce G Carruthers

"The core topics in this engaging book--markets, networks, the workplace, social stratification, economic development, and globalization--are approached with a keen sociological lens, revealing how these diverse economic phenomena are embedded in society in a myriad of ways. ... This book displays the authors' vivid sociological imagination--it tackles big issues and real problems with analytical power and lively ideas. Students, scholars, and, yes, even economists will both enjoy and be rewarded for their time spent with Economy/Society." --Walter W. Powell, Stanford University This book offers an accessible introduction to the various institutional arrangements that govern economic activity, and shows that economic exchanges are deeply embedded in social relationships. It demonstrates that an understanding of how the economy is socially constructed offers rich and novel insights into such topics as advertising, consumer behavior, the diffusion of innovations, conflicts at the workplace, social inequality, and the economic development of nations.



Table of Contents:
The Embeddedness of Markets

Marketing and the Meaning of Things

Networks in the Economy

Organizations and the Economy

Economic Inequality

Economic Development

Globalization

Conclusion

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Finance: Investments, Institutions, and Management

Author: Stanley G Eakins

This book includes coverage of the three main topic areas of finance: markets and institutions, investments, and managerial finance. While the greatest emphasis is on corporate topics, the amount of detail has been limited to facilitate coverage of areas that are of interest to a greater number of readers. Reviewers are impressed with the quantity and quality of practical examples included to help readers understand the material.

Booknews

An introductory survey of the field, presenting a broad overview of the key areas of investments, institutions, and managerial finance. Provides the foundation necessary for finance majors, but is accessible and useful to non-majors who want to better understand financial information for making business and personal finance decisions. Assumes a basic understanding of accounting and a limited understanding of statistics. Annotation c. by Book News, Inc., Portland, Or.



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